Luxury conglomerate LVMH has launched an immersive digital platform, "The Maison of All Victories," to celebrate its multifaceted partnership with the Paris 2024 Olympic and Paralympic Games. This virtual microverse offers a unique glimpse into the various dimensions of this collaboration, highlighting LVMH's commitment to supporting athletes, promoting French craftsmanship, and contributing to the success of the Games.
The Maison of All Victories is designed as a 3D digital space where visitors can explore various rooms dedicated to different aspects of the partnership. From showcasing the official uniforms designed for the French athletes to spotlighting the exceptional craftsmanship behind the medals and torches, the platform provides a captivating journey through LVMH's involvement in the Games.
Beyond the virtual experience, LVMH is also actively contributing to the physical infrastructure of the Games. The group is renovating the iconic La Samaritaine department store, which will serve as a central hub for athletes and visitors during the event. Additionally, LVMH Maisons such as Moët Hennessy, Sephora, and Chaumet are playing key roles in providing products and services for the Games.
"The Maison of All Victories" is not just a virtual showcase; it's a testament to LVMH's unwavering support for the Paris 2024 Games and its dedication to promoting excellence, creativity, and the spirit of sport.